Grocer donates chef’s signature chili ingredients to feed more than 1,000 North Texas homeless
GARLAND, Texas (March 25, 2010) – On Friday, March 26, Chef Tim Love is cooking it up at Save-A-Lot food store to show shoppers how to make the chili he’s created for the value-centered grocer. Walnut Glen Elementary 4th graders will also be on-hand to serve as official “chili-tasters” for the event. As the nation's leading hard-discount grocery chain, Save-A-Lot will donate chili ingredients and a $1,000 gift card to mobile soup kitchen SoupMobile to help feed North Texas homeless.
Donning his infamous cowboy hat, Chef Tim, of “Iron Chef America” and “Top Chef Masters” fame, will demonstrate his chili making skills for Save-A-Lot food store customers, bloggers, VIPs, and the students. He’ll also share the recipe with SoupMobile chefs to use at the newly developed SoupMobile Village and on the trucks that are dispatched into the community. The owner of Ft. Worth restaurant Lonesome Dove Western Bistro, Chef Tim will kick-off the free demo and tasting at 12 p.m. at the store located at 219 West Kingsley in Garland.
“Save-A-Lot is committed to offering guests fresh, nutritious food at great, low prices,” said Sue Grover, regional marketing manager, Save-A-Lot. “We’re proud to partner with Chef Tim, a champion of healthy eating for kids, to show shoppers a tasty way they can share our products with their families.”
Since 1993, the SoupMobile has fed more than 1 million people. This donation will help feed more than 1,000. Last year, the organization built its first facility to provide housing for the area’s needy – the SoupMobile Village – and will open a second one later this year.
“We are grateful to Save-A-Lot for their donation to the SoupMobile,” said SoupMobile Founder and Executive Director David Timothy. “Each year, we feed many of the area’s homeless, so donations like this are much needed and greatly appreciated. It couldn’t have come at a better time.”
Presently, there are 12 Save-A-Lot food stores in the D/FW area. The chain plans to open three more this year. In addition to the Garland event, shoppers will be able to sample the special chili at 11 other D/FW-area locations.
The chili recipe will join other Save-A-Lot recipes at save-a-lot.com on March 26.
Save-A-Lot is one of the nation's leading hard discount grocery chains, operating nearly 1,200 stores in 39 states from Maine to California. Serving more than 5 million shoppers each week, including those in Texas, Save-A-Lot offers a savings of up to 40 percent less on groceries when compared to conventional stores. Customers enjoy savings on exclusive Save-A-Lot brands and national brands, plus USDA-inspected meat and farm-fresh fruits, vegetables and dairy products, along with a full line of baby products and the most popular grocery and household items. Save-A-Lot helps its customers live richer, fuller lives by saving them money and time through a smart, convenient shopping experience featuring great food, great prices and great people every day. For more information on Save-A-Lot or to locate a store, please visit save-a-lot.com.